Aromatherapy is the art of using natural aromatic plant oils from flowers, herbs, and trees to stimulate and enhance one’s emotional, physical,l and esthetical well-being. As we enter the millennial era of fragrance, Aromatherapy will be used increasingly to encourage and promote a personal sense of well-being. This age-old practice is designed and formulated to help cope with stress, enhance a living environment, and create a mood. Lifestyles today and in the future will involve and focus on finding a quieter center of your life. Spiritual healing, and health for the mind, body, and soul have become an emerging trend. We are seeing a shift from materialistic pursuits and values to a quest for self-introspection. By exploring many different holistic enhancers such as religious meditations, spa retreats, and organic herbs, pure inner mobility is being fulfilled. Today’s casual indulgence has become the new buzzword evolving into our generation. With the time constraints and the ever-expanding workweek, stress has become a daily obstacle. Men and Women are seeking a new sense of comfort by exploring the bath as a modern guiltless luxury. the bath is being reshaped as a personal sanctuary to indulge oneself.

It has become a private domain for reflection and renewal where upon entering you feel a sense of peace or a refreshing boots of exhilaration. The nineties enthusiasm for the comforting, wholesome, and spiritually uplifting has embraced all the things sentenced. No longer do we save a scent just for spritzing on our pulse points, now we want to surround and indulge ourselves with evocation aromas 24 hours a day. Through analyzing the bath and body market, manufacturing sales have been estimated at 2 billion in 1997. Body washes and body lotions have become a grooming ritual to accentuate your bath experience. With so many marketers launching exclusive bath and body lines in the prestige, mass, and niche specialty markets, the consumer has the advantage of choosing from a wide range of product categories. Fragrance types, package execution, and formulation have made the biggest impact on this particular growth category. By incorporating aromatherapy properties into bath & Body products such as soaps, body washes, and lotions it will enrich the skin from head to toe in a lavish mix of essential oils encouraging a new sense of well-being. Come explore a fragrant sensory experience of aromatherapy as an intoxicating skin sensation.